Leads (e.g. email, phone, etc) are the lifeblood of any successful business. Whether you’re a startup or an enterprise, you need to have a process that allows you to collect, convert, and close your leads. Without one, you’ll have a hard time increasing your sales and revenue.
Opinion Stage provides a great lead generation tool that lets you generate more leads (up to 5X more) and higher quality leads by integrating a lead form inside a poll or a quiz.
How to add a lead form inside a Poll/Quiz
Edit your item (e.g. poll, quiz)
Go to the Collect Leads section in the form
Create a New Lead Form Or Edit an existing one if you have already created one
Configure the lead form fields - you can add any number of fields of different types to the form (name, email, phone, etc)
Configure the lead form features - allow users to skip the form, send an email notification on submissions, etc
Click the Save button to save the form (you can also preview the lead form here)
After configuring the lead form, verify you save the poll/quiz as well
Flow of a Lead Quiz
Step #1 - ask a quiz question that appeals to your audience
Step #2 - ask a few questions in an interactive & visually appealing way
Step #3 - gather leads (e.g. email, phone, name, etc) before displaying the results
Step #4 - View results + add a call to action button
You can view the leads in the Leads report located in the results screen. You can also export the lead information to an xls/csv file by clicking the "Export Results" button at the top of the results screen.
You can integrate with your marketing stack to send leads and associated information to any marketing automation or email service. Opinion Stage supports native integrations (e.g. Mailchimp, Hubspot, etc), Zapier.com integrations, Webhook integrates and an API. This allows you to fully integrate your Opinion Stage lead generation campaigns with your existing marketing stack.