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How to Configure Personality Quiz Point Allocation

Sharon Luria avatar
Written by Sharon Luria
Updated this week

Before publishing your personality quiz, you’ll need to configure how points are assigned. This is done by linking answers to quiz closings (outcomes), which defines how each response influences the final result.

Below is a step-by-step guide to configuring your quiz logic.

Step 1: Add the closings

Begin by defining the results your quiz will offer. Each closing can include:

  • A title

  • A description

  • An image

  • (Optional) A call-to-action button (for example, “Explore More”)

Closings represent the final outcomes users will receive at the end of the quiz.

Step 2: Define questions and responses

Create the questions and responses for your quiz. Each question should help guide the user toward a relevant closing based on their answers.

Make sure:

  • Responses cover a broad range of preferences or behaviors

  • Questions are clearly connected to the outcomes you defined

Step 3: Associate responses with closings

For any multiple-choice question, open the Content tab in the right panel and select Link answers to closings.

A pop-up will appear where you can start defining how each answer affects each closing.

Step 4: Choose the point allocation option

Personality quizzes can serve different purposes. Depending on your use case, you can choose between two point allocation systems.

  • Uses a 0–4 point range

  • Best for fun, exploratory quizzes

  • Ideal for casual or branded personality quizzes

  • Allows positive and negative point values

  • No limit on the number of points per answer

  • Enables both qualification and disqualification of outcomes

Step 5: Define skip logic (optional)

To streamline the quiz experience, you can implement skip logic so users only see relevant questions.

Example: In a travel quiz, if a user selects a preference for warm weather, you can skip questions related to winter destinations.

Using simple points - example

With simple point allocation, you assign points based on how closely an answer aligns with a closing.

Points scale: 0–4 points, where: 0 points indicate no relevance to the result. 4 points indicate the highest level of relevance.

Example: Travel quiz

Closings:

  • Bali

  • France

  • Iceland

Question: What weather do you prefer?

Answer: “I prefer hot weather”

  • Bali: 4 points

  • France: 2 points

  • Iceland: 0 points

Answer: “I love the sun but don’t mind some wind”

  • Bali: 2 points

  • France: 4 points

  • Iceland: 1 point

Answer: “I like it cold”

  • Bali: 0 points

  • France: 2 points

  • Iceland: 4 points

At the end of the quiz, the closing with the highest total score is shown to the user.

Using custom points - example

This example demonstrates how to use Custom point allocation for more advanced quizzes.

Quiz example: What Is Your Skincare Habits Personality?

Each closing represents a skincare personality type.

  • The Minimalist
    Simple, low-effort skincare with maximum consistency

  • The Skincare Enthusiast
    Loves routines, ingredients, and experimenting

  • The Trend Follower
    Enjoys trying what’s popular and new

Step 1: Add qualifying and disqualifying questions

Custom points allow you to both strengthen and eliminate closings.

Disqualifying Questions

Used to remove closings that clearly don’t apply.

Example: If a user answers that they rarely or never use skincare products, advanced closings like The Skincare Enthusiast can be disqualified.

Qualifying Questions

Used to reinforce the best-fitting closings.

Example: If both The Skincare Enthusiast and The Trend Follower are still valid, a user who enjoys researching ingredients may receive more points toward The Skincare Enthusiast.

Step 2: Define the positive point range

Choose a point range that reflects meaningful differences without overcomplicating the logic.

Common ranges:

  • 0–5 points

  • 0–10 points (for more nuance)

Step 3: Define the disqualifying threshold

A disqualifying value must outweigh any possible positive score.

How to define it:

  1. Calculate the maximum possible score a closing can receive

  2. Choose a negative number that exceeds it

Example: If the maximum possible score is 50 points, use −51 or −100 to fully disqualify a closing.

Step 4: Configure point allocation

For each answer, assign points to closings using two methods.

Disqualify a closing

  • Use a high negative value

  • Recommended value: −(Max Points + 1)

Allocate positive points

  • Assign points within your chosen range

  • Higher points indicate stronger alignment with that closing

Step 5: Define a fallback outcome

If all closings are disqualified, define a default outcome with 0 points to ensure the quiz always returns a result.

Example Skincare Quiz point allocation

Consider a quiz with 3 closings, 3 questions, and a point range of 0 - 10 points. The disqualifying threshold is then -31.

Question

Response

Minimalist

Enthusiast

Trend Follower

1. How many products do you use daily?

1–2 products

10

0

0

3–5 products

5

10

5

I lose count 😄

-31

10

10

2. How do you choose products?

I keep what works

10

5

0

I research ingredients

5

10

5

I follow trends

0

5

10

3. How often do you change your routine?

Almost never

10

0

0

Occasionally

5

10

5

Very often

0

5

10

Score Calculation Example

  • Example 1, Responses: 1–2 products; I keep what works; Almost never

  • The Minimalist: 10 + 10 + 10 = 30 points

  • The Skincare Enthusiast: 0 + 5 + 0 = 5 points

  • The Trend Follower: 0 + 0 + 0 = 0 points


    ✅ Closing shown: The Minimalist

  • Example 2, Responses: I lose count; I follow trends; Very often

  • The Minimalist: (-31) + 0 + 0 = -31 points

  • The Skincare Enthusiast: 10 + 5 + 5 = 20 points

  • The Trend Follower: 10 + 10 + 10 = 30 points

    ✅ Closing shown: The Trend Follower

Additional Tips

💡 Don't forget to test your quiz live to ensure the scoring work seamlessly! 

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